Monthly Archives: April 2008

DataPlex revamps

DataPlex enhanced, a major online English language reference site. DataPlex engineers added clear navigation, engaging content and revenue generating ads, converted a static word root list to a MySQL database, then greatly expanded it, while adding some “sticky” educational games.

These enhancement were designed to make the site more attractive to more visitors and to keep visitors on the site longer. One week after going live with the improvements, experienced a four-fold increase in traffic and and twelve-fold increase in revenue.